2025-04-29 / Boardroom

Cooper Flagg, the projected No. 1 pick in the 2025 NBA Draft, is expected to sign a four-year, $62.7 million rookie deal. Meanwhile, Paige Bueckers, the No. 1 pick in the 2025 WNBA Draft, just signed a four-year contract worth $348,000. Some quick perspective: — Flagg will earn 177x more than Bueckers over the life of their deals. — He’ll make more in a week than she will in four years. — He’ll earn more per game than she’ll make in her entire rookie season. When it comes to marketability: — Bueckers: 2.4 million Instagram followers, 25+ brand partners, $1.5M NIL value. — Flagg: 1.1 million followers, 5 brand deals, $4.8M NIL value. The business around women’s basketball is growing faster than ever — but the financial gap between the NBA and WNBA is still massive. The good news: — The WNBPA has opted out of its current collective bargaining agreement to push for better pay. — New ventures like the Unrivaled 3x3 league are creating more opportunities for women to own their value. — As fan interest and investment keep rising, so will the stakes — and the payouts.

2025-04-25 / Boardroom

JUST IN: Kobe Bryant’s 1996-97 rookie debut jersey sold for $7 million at Sotheby's—a new record for any Kobe memorabilia. Last auctioned for $115K in 2012, its value has skyrocketed thanks to unmatched rarity and cultural weight. Worn in seven games—including his NBA debut—the jersey captures the start of Kobe’s rise from high school phenom to global icon. More than a jersey, it’s the birth of the Mamba Mentality—five rings, two Finals MVPs, and a legacy that changed basketball forever.

2025-04-22 / Boardroom

LeBron James led all NBA players this season with 3.23 billion video views, followed by Stephen Curry and Luka Doncic—whose move to the Lakers helped propel him to No. 3. The league’s most-watched highlight? Ja Morant’s acrobatic layups, racking up 286 million views.

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2025-04-13 / Boardroom

Just outside Toronto, Polkadots Playland & Montessori Centre was on the verge of closing. With $90,000 in debt and only days left to raise $80K, the school—serving kids from pre-K to grade six, including students with autism—launched a GoFundMe and relied on parents and the local community to step up.⁠ Then, the game-changer: Toronto Raptors star Scottie Barnes. After hearing about the school’s struggle, he quietly made a generous offline donation, helping Polkadots surpass its goal before the March 31 deadline. Principal Josette Drummond called it a "literal miracle," reminding us how true impact happens when athletes use their platform to give back.⁠ The school stays open, the kids keep learning, and the city sees that real change doesn't always come from a highlight reel—it comes from stepping up when it counts. Love to see it.

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2025-04-06 / Boardroom

Game-worn NBA jerseys are having a moment—and Sotheby's is leading the charge. In November 2023, the iconic auction house became the official source for game-used NBA memorabilia through a first-of-its-kind partnership with the league, unlocking access to some of the most iconic artifacts in basketball history.⁠ ⁠ And the numbers? Wild. In the past month, LeBron’s 2013 NBA Finals Game 7 jersey fetched $1.02M, making it one of the priciest LeBron items ever sold.⁠ ⁠ Then came an even bigger shocker: Michael Jordan’s first-ever Chicago Bulls jersey, worn in 1984 and originally bought for just $800, sold for an eye-popping $4.21 million.

2025-04-02 / Boardroom

Trae Young has been named assistant general manager of the Oklahoma Sooners men’s basketball program—his alma mater—while also announcing a $1 million donation to support the team.⁠ In his new role, Young will help evaluate high school and transfer prospects, assist in negotiating player agreements within NCAA and conference rules, and contribute to fundraising efforts to strengthen the program.⁠ Earlier this month, Stephen Curry set a precedent by becoming the first active player in major U.S. professional sports to accept an administrative role with an NCAA team, joining Davidson College as assistant general manager. Love to see it.

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2025-03-20 / Boardroom

BREAKING: Bill Chisholm has agreed to buy the Boston Celtics from the Grousbeck family for $6.1 billion, making it the largest franchise sale in North American sports history. This deal surpasses the $6.05 billion sale of the Washington Commanders in 2023, per ESPN. Since purchasing the franchise for $360 million in 2002, the Grousbeck family and partners have turned the Celtics into one of the NBA’s premier teams. The organization has won two championships and made two additional Finals appearances. Franchise values across the league have soared in recent years, with the Phoenix Suns selling for $4 billion in 2023, followed by the Milwaukee Bucks and Dallas Mavericks each selling for $3.5 billion later that year. The Celtics remain one of the most storied franchises in professional sports, boasting a record 18 NBA championships—the most in league history. Across all major North American sports, only the New York Yankees (27 titles) and Montreal Canadiens (24 titles) have won more.

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2025-03-05 / Boardroom

More history for LeBron James. 👑

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2025-03-04 / Boardroom

According to an official release from the Dallas Mavericks, season ticket prices will increase by an average of 8%. The team cites ongoing investments in the roster and fan experience as the driving force behind the price hike.⁠ ⁠ The announcement comes on the heels of the blockbuster trade that sent Luka Doncic to the Lakers, a move that has sparked intense backlash from fans. Some have even threatened—or outright canceled—their season tickets in response.⁠ ⁠ Despite the increase, the Mavs emphasize that full-season members will still save between 15%–23% compared to projected market prices. The team maintains that the adjustment is in line with broader market trends.

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2025-03-04 / Boardroom

NEWS: 2024 WNBA Champion, three-time All-Star, and Bay Area native Sabrina Ionescu is joining Bay Football Club as an investor and Commercial Advisor. A Walnut Creek native and Miramonte High alum, Ionescu will help drive the club's commercial strategy and mentor players in building their brands. In 2023, Ionescu became the first women’s basketball player with a unisex Nike signature collection, the Sabrina 1. The Sabrina 2 followed in 2024, becoming the NBA’s most-worn new basketball shoe. She’s also a brand force, repping Body Armor, Fanatics, AT&T, Michelob Ultra, and more.

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2025-02-21 / Boardroom

TIME has officially dropped its 2025 Women of the Year list, celebrating trailblazers pushing for a more equal future. This year’s issue features three global cover stars—A'ja Wilson, Jordan Chiles, and Nicole Kidman—along with exclusive interviews. The honorees also includes artist Laufey, actor Anna Sawai, activist Amanda Zurawski, Feeding America CEO Claire Babineaux-Fontenot, women’s rights advocate Fatou Baldeh, author Raquel Willis, actor and breast cancer advocate Olivia Munn, Bobbie co-founder Laura Modi, conservationist Purnima Devi Barman, and survivor advocate Gisèle Pelicot. On February 25, TIME will host its annual Women of the Year Gala, with appearances from Kidman, Wilson, Munn, Chiles, and more—plus a special performance from Laufey.

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2025-02-19 / Boardroom

The Houston Rockets are now valued at $5.7 billion in 2025, making them the fifth most valuable franchise in the NBA—more than doubling the $2.2 billion Tilman Fertitta paid for the team in 2017.⁠ (via CNBC)

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2025-02-18 / Boardroom

The NBA's four highest-paid coaches (Kerr, Popovich, Spoelstra, Lue) boast a combined 12 championships—while the other seven together have just five, per Sportico.

2025-02-17 / Boardroom

Two decades of dominance, 21 NBA All-Star selections—let us all respect greatness. LeBron James 👑

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2025-02-08 / Boardroom

Stephen Curry stays cooking when it comes to jersey sales 🔥⁠ (via NBA Store)

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2025-02-06 / Boardroom

Kevin Durant's 18th signature shoe with Nike hits retail this spring.

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2025-02-05 / Boardroom

FIRST LOOK: A'ja Wilson's Nike A’One debuts in May 2025, with the Pink A’ura launch colorway inspired by the reigning WNBA MVP's vibrant energy.

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