2025-05-28 / Boardroom

According to Mayor Eric Adams and the NYC Economic Development Corporation, if the New York Knicks play the maximum number of home games in the Conference Finals and NBA Finals, those matchups could generate up to $832 million in economic impact across the five boroughs.⁠ ⁠ So far, the Knicks have hosted more than a handful of games at MSG, drawing crowds against Detroit, Boston, and Indiana. Those games have already sparked an estimated $190M+ in local spending, from ticket sales and restaurants to hotels and transit.⁠ ⁠ Looking ahead, each additional home playoff game is expected to pump another $91 million into the city. Whether or not the Knicks make it all the way, their postseason success is already delivering big results off the court.

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2025-05-23 / Boardroom

Chris Paul continues to make moves. The 12x NBA All-Star and his brother CJ Paul just launched Ohh Dip!!! Entertainment, a new media company focused on documentaries, scripted series, podcasts, and live events. They’re teaming up with Connor Schell’s Words + Pictures studio, and will hold majority ownership—with Words + Pictures taking a minority stake and a first-look deal.⁠ The company will develop content across sports, culture, and entertainment. CJ Paul will serve as president, with Jacqueline Taylor leading development and operations. Ohh Dip!!! plans to cover scripted and unscripted TV, films, audio, commercials, and live events, with specific projects to be announced soon.⁠ ⁠ For CP3, it’s the latest step in building his off-court legacy. Already a bestselling author, philanthropist, and advocate for education and HBCUs, he’s now focused on telling meaningful stories with the right partners behind him.

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2025-05-23 / Boardroom

Caitlin Clark’s impact continues to reshape the WNBA ticket market. According to TickPick, the platform has sold nearly TWICE as many tickets for tonight’s game against Clark and the Indiana Fever as they have for all their other upcoming home games this season—COMBINED. To meet the demand, the matchup was moved from the Dream’s usual Gateway Center Arena to the much larger State Farm Arena, home of the Atlanta Hawks. League-wide, Fever road games are in a different stratosphere. The average ticket price for their away games is $213 — almost triple the $71 average for WNBA games without the Fever. Wild.

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2025-05-23 / Boardroom

NEWS: The New York Liberty have sold a minority stake at a $450M valuation—the highest ever for a women’s sports team. That’s more than 30x what Alibaba co-founder Joe Tsai & Clara Wu Tsai paid for the team in 2019. The deal is expected to cover 10%-20% of the club, though exact terms haven’t been disclosed. The Tsais also own the Brooklyn Nets and Barclays Center through BSE Global.⁠ ⁠ WNBA team values are rising fast, and the Liberty are leading the way. They were valued at $130 million just last year. Since then, the league has signed a media rights deal worth six times the previous one, and expansion interest has taken off. The Liberty won their first WNBA title in 2024 and are building an $80 million practice facility in Brooklyn, set to open in 2027.⁠

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2025-05-22 / Boardroom

Is the NBA trending international?

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2025-05-22 / Boardroom

Game 1 of the Eastern Conference Finals at Madison Square Garden is making history, according to TickPick. The average purchase price for a seat is a record-setting $1,193, making it the most expensive NBA conference final game ever.⁠ If you’re just trying to get in the building, it will still cost you. The current “get-in” price for Game 1 in New York is $580—nearly double the $297 price tag for Game 3 in Indianapolis. That’s a 95% difference just to step through the door.⁠ The Knicks’ return to the Eastern Conference Finals for the first time since 2000 is driving demand to a whole new level. With decades of built-up anticipation, a red-hot team, and the world’s most famous arena as the backdrop, fans are willing to pay a premium to be part of the moment.

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2025-05-21 / Boardroom

JUST IN: The Chicago Sky/Indiana Fever game averaged 2.7 million viewers and peaked at 3.1 million, making it the most-watched WNBA game ever on ESPN—including regular and postseason matchups.⁠ The game also saw a 115% jump compared to last year's regular season average on ABC.⁠ The Las Vegas Aces vs. New York Liberty game also pulled strong numbers with 1.3 million average viewers and a peak of 1.9 million. Even the ‘WNBA Countdown’ pregame show saw an increase, drawing 804,000 viewers, up 26% from last year’s average.⁠

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2025-05-20 / Boardroom

Who you got? 🤔⁠ ⁠ (odds via FanDuel Sportsbook as of 5.19)

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2025-05-17 / Boardroom

The WNBA is seeing record-breaking demand heading into 2025, with StubHub ticket sales up nearly 2.5x from last year. Leading the way: the Indiana Fever, powered by Caitlin Clark, Kelsey Mitchell, and Aliyah Boston. Fever games are topping the charts—and some teams facing them are even moving to bigger arenas to keep up. In Dallas, No. 1 pick Paige Bueckers is already making waves. Wings ticket sales jumped 4.5x after the draft, and StubHub searches for the team spiked 351% in just 24 hours. The hype is real. The Golden State Valkyries will make their debut against the Fever on June 19—and it’s already their hottest-selling game. Fans from 29 countries have bought WNBA tickets on StubHub, more proof that the league’s moment is going global.

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2025-05-17 / Boardroom

Who's winning WNBA MVP this season?

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2025-05-13 / Boardroom

Angel Reese and Magic Johnson have teamed up to launch Wealth Playbook, a financial literacy program for high school seniors in Baltimore. The four-session course, backed by Merrill Lynch, covers budgeting, credit, and financial planning—and kicked off at St. Frances Academy, Reese’s alma mater. Reese has stayed close to her roots. Last year, she donated $12,000 to help cover a student’s tuition at St. Frances. Her foundation focuses on opening doors for girls and underserved communities through education, mentorship, and sports. Magic brings real business firepower. Pair that with Reese’s hometown impact, and Wealth Playbook isn’t just a program—it’s a blueprint to help the next generation level up.

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2025-05-13 / Boardroom

BREAKING: The GOAT is grabbing the mic for the NBA’s return to NBC.⁠ Michael Jordan is joining NBC’s broadcast team as the network makes its long-awaited comeback to NBA coverage this fall. It marks MJ’s first real move into sports media—and while his role hasn’t been fully defined, his presence instantly elevates the lineup.⁠ Six rings. Two golds. A Hall of Fame legacy. Now he’s courtside again—this time with a mic in hand.

2025-05-12 / Boardroom

A'ja Wilson is next up. 👟 The three-time MVP officially joins an elite group of WNBA Nike athletes with her own signature basketball shoe: the A’One. #TeamNike

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2025-05-10 / Boardroom

Rihanna just made a power move into women’s sports. Fenty Beauty last valued at over $2.8 billion, is now an official sponsor of the New York Liberty—marking its first major sports partnership. The deal puts Fenty logos on pregame jackets, shooting shirts, and in-game activations, with team mascot Ellie also in the mix.⁠ ⁠ It’s the latest sign of Fenty’s growing presence in the sports world, following a WNBA All-Star party and athlete tie-ins during the 2024 Paris Olympics. The move mirrors a trend of beauty brands linking up with women’s teams—joining the likes of Glossier, Hero Cosmetics, Nyx, and Sephora in tapping into the momentum of women’s sports.⁠ ⁠ Backed by one of the most influential names in culture, fentybeauty’s Liberty deal doubles as a savvy brand play—connecting a multi-billion dollar business with a fast-growing, engaged fan base and redefining what courtside presence looks like.

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2025-05-09 / Boardroom

Nike has officially released the 'A’One' — the first signature basketball shoe for A'ja Wilson, one of the most decorated players in the game today. A three-time WNBA MVP, Olympic gold medalist, and two-time WNBA champion, Wilson now joins the elite ranks of athletes with their own Nike signature line. Built for top-tier performance, the A’One is engineered with advanced cushioning, traction, fit, and support to match Wilson’s dominant, all-around game. More than just performance, the shoe is personal. The A’One features custom design elements that reflect Wilson’s family roots and embody the vibrant, unapologetic energy that defines her style — both on and off the court. It’s a tribute to her journey and a statement of her presence. The launch also includes a full A’One Signature Collection: bold, refined apparel for adults and kids, plus the A’One Calm slide for winding down in comfort and style. The full line is out now on Nike's website and at select retailers.

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2025-04-29 / Boardroom

Cooper Flagg, the projected No. 1 pick in the 2025 NBA Draft, is expected to sign a four-year, $62.7 million rookie deal. Meanwhile, Paige Bueckers, the No. 1 pick in the 2025 WNBA Draft, just signed a four-year contract worth $348,000. Some quick perspective: — Flagg will earn 177x more than Bueckers over the life of their deals. — He’ll make more in a week than she will in four years. — He’ll earn more per game than she’ll make in her entire rookie season. When it comes to marketability: — Bueckers: 2.4 million Instagram followers, 25+ brand partners, $1.5M NIL value. — Flagg: 1.1 million followers, 5 brand deals, $4.8M NIL value. The business around women’s basketball is growing faster than ever — but the financial gap between the NBA and WNBA is still massive. The good news: — The WNBPA has opted out of its current collective bargaining agreement to push for better pay. — New ventures like the Unrivaled 3x3 league are creating more opportunities for women to own their value. — As fan interest and investment keep rising, so will the stakes — and the payouts.

2025-04-25 / Boardroom

JUST IN: Kobe Bryant’s 1996-97 rookie debut jersey sold for $7 million at Sotheby's—a new record for any Kobe memorabilia. Last auctioned for $115K in 2012, its value has skyrocketed thanks to unmatched rarity and cultural weight. Worn in seven games—including his NBA debut—the jersey captures the start of Kobe’s rise from high school phenom to global icon. More than a jersey, it’s the birth of the Mamba Mentality—five rings, two Finals MVPs, and a legacy that changed basketball forever.

2025-04-22 / Boardroom

LeBron James led all NBA players this season with 3.23 billion video views, followed by Stephen Curry and Luka Doncic—whose move to the Lakers helped propel him to No. 3. The league’s most-watched highlight? Ja Morant’s acrobatic layups, racking up 286 million views.

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2025-04-13 / Boardroom

Just outside Toronto, Polkadots Playland & Montessori Centre was on the verge of closing. With $90,000 in debt and only days left to raise $80K, the school—serving kids from pre-K to grade six, including students with autism—launched a GoFundMe and relied on parents and the local community to step up.⁠ Then, the game-changer: Toronto Raptors star Scottie Barnes. After hearing about the school’s struggle, he quietly made a generous offline donation, helping Polkadots surpass its goal before the March 31 deadline. Principal Josette Drummond called it a "literal miracle," reminding us how true impact happens when athletes use their platform to give back.⁠ The school stays open, the kids keep learning, and the city sees that real change doesn't always come from a highlight reel—it comes from stepping up when it counts. Love to see it.

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2025-04-06 / Boardroom

Game-worn NBA jerseys are having a moment—and Sotheby's is leading the charge. In November 2023, the iconic auction house became the official source for game-used NBA memorabilia through a first-of-its-kind partnership with the league, unlocking access to some of the most iconic artifacts in basketball history.⁠ ⁠ And the numbers? Wild. In the past month, LeBron’s 2013 NBA Finals Game 7 jersey fetched $1.02M, making it one of the priciest LeBron items ever sold.⁠ ⁠ Then came an even bigger shocker: Michael Jordan’s first-ever Chicago Bulls jersey, worn in 1984 and originally bought for just $800, sold for an eye-popping $4.21 million.

2025-04-02 / Boardroom

Trae Young has been named assistant general manager of the Oklahoma Sooners men’s basketball program—his alma mater—while also announcing a $1 million donation to support the team.⁠ In his new role, Young will help evaluate high school and transfer prospects, assist in negotiating player agreements within NCAA and conference rules, and contribute to fundraising efforts to strengthen the program.⁠ Earlier this month, Stephen Curry set a precedent by becoming the first active player in major U.S. professional sports to accept an administrative role with an NCAA team, joining Davidson College as assistant general manager. Love to see it.

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2025-03-20 / Boardroom

BREAKING: Bill Chisholm has agreed to buy the Boston Celtics from the Grousbeck family for $6.1 billion, making it the largest franchise sale in North American sports history. This deal surpasses the $6.05 billion sale of the Washington Commanders in 2023, per ESPN. Since purchasing the franchise for $360 million in 2002, the Grousbeck family and partners have turned the Celtics into one of the NBA’s premier teams. The organization has won two championships and made two additional Finals appearances. Franchise values across the league have soared in recent years, with the Phoenix Suns selling for $4 billion in 2023, followed by the Milwaukee Bucks and Dallas Mavericks each selling for $3.5 billion later that year. The Celtics remain one of the most storied franchises in professional sports, boasting a record 18 NBA championships—the most in league history. Across all major North American sports, only the New York Yankees (27 titles) and Montreal Canadiens (24 titles) have won more.

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2025-03-05 / Boardroom

More history for LeBron James. 👑

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2025-03-04 / Boardroom

According to an official release from the Dallas Mavericks, season ticket prices will increase by an average of 8%. The team cites ongoing investments in the roster and fan experience as the driving force behind the price hike.⁠ ⁠ The announcement comes on the heels of the blockbuster trade that sent Luka Doncic to the Lakers, a move that has sparked intense backlash from fans. Some have even threatened—or outright canceled—their season tickets in response.⁠ ⁠ Despite the increase, the Mavs emphasize that full-season members will still save between 15%–23% compared to projected market prices. The team maintains that the adjustment is in line with broader market trends.

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2025-03-04 / Boardroom

NEWS: 2024 WNBA Champion, three-time All-Star, and Bay Area native Sabrina Ionescu is joining Bay Football Club as an investor and Commercial Advisor. A Walnut Creek native and Miramonte High alum, Ionescu will help drive the club's commercial strategy and mentor players in building their brands. In 2023, Ionescu became the first women’s basketball player with a unisex Nike signature collection, the Sabrina 1. The Sabrina 2 followed in 2024, becoming the NBA’s most-worn new basketball shoe. She’s also a brand force, repping Body Armor, Fanatics, AT&T, Michelob Ultra, and more.

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2025-02-21 / Boardroom

TIME has officially dropped its 2025 Women of the Year list, celebrating trailblazers pushing for a more equal future. This year’s issue features three global cover stars—A'ja Wilson, Jordan Chiles, and Nicole Kidman—along with exclusive interviews. The honorees also includes artist Laufey, actor Anna Sawai, activist Amanda Zurawski, Feeding America CEO Claire Babineaux-Fontenot, women’s rights advocate Fatou Baldeh, author Raquel Willis, actor and breast cancer advocate Olivia Munn, Bobbie co-founder Laura Modi, conservationist Purnima Devi Barman, and survivor advocate Gisèle Pelicot. On February 25, TIME will host its annual Women of the Year Gala, with appearances from Kidman, Wilson, Munn, Chiles, and more—plus a special performance from Laufey.

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2025-02-19 / Boardroom

The Houston Rockets are now valued at $5.7 billion in 2025, making them the fifth most valuable franchise in the NBA—more than doubling the $2.2 billion Tilman Fertitta paid for the team in 2017.⁠ (via CNBC)

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2025-02-18 / Boardroom

The NBA's four highest-paid coaches (Kerr, Popovich, Spoelstra, Lue) boast a combined 12 championships—while the other seven together have just five, per Sportico.

2025-02-17 / Boardroom

Two decades of dominance, 21 NBA All-Star selections—let us all respect greatness. LeBron James 👑

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2025-02-08 / Boardroom

Stephen Curry stays cooking when it comes to jersey sales 🔥⁠ (via NBA Store)

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2025-02-06 / Boardroom

Kevin Durant's 18th signature shoe with Nike hits retail this spring.

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2025-02-05 / Boardroom

FIRST LOOK: A'ja Wilson's Nike A’One debuts in May 2025, with the Pink A’ura launch colorway inspired by the reigning WNBA MVP's vibrant energy.

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