2025-08-05 / NiceKicks

Luka Doncic pulled up to Union Park in Chicago on the second day of The One Tour and surprised the brand’s regional athletes with free Jordan Luka 4s 🙌🔥 “Watching these young athletes compete at The One regional games in Chicago - where MJ built his legacy - with that same drive and love for the game, it’s awesome. I’m proud to help carry that legacy forward.” -Luka Doncic

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2025-03-18 / kixstats

FIRST LOOK at Luka Doncic and Jordan Brand officially unveil the Luka .77, his upcoming signature team shoe. 👀

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2025-03-15 / BRkicks

Luka Dončić warmed up in what appears to be his Jordan Luka .77, a takedown version of his signature basketball shoe 👟 These are said to be dropping in April and will cost $100 in adult sizes 🤝

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2025-02-06 / BRkicks

Luka officially in Lakers threads rocking his “Purple Comet” Jordan 3s 💫 Still doesn’t feel real.

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