741 Performance
741 Performance

741 Performance

741 is a next-generation performance brand with a clear mission: to empower athletes and provide consumers with quality, stylish designs that elevate performance on and off the field.

Our tagline, “Future of Perf0rmance," reflects our commitment to innovation, pushing boundaries in both design and functionality to meet the needs of modern athletes and style-conscious individuals alike.

The name 741 holds deep personal significance, inspired by founder Jaylen Brown's connection to numbers and frequencies.

In Numerology, the number 7 represents spiritual awakening, wisdom, and understanding, while 4 symbolizes hard work, stability, and practicality. The number 1 stands for new beginnings, creativity, and independence.

Together, these numbers tell a story of intuition, resilience, and boldness, embodying the spirit behind Jaylen's decision to forge his own path and create 741—a brand that champions authenticity and empowerment for all.

100% most played basketball shoes are 741 Performance Rover shoes

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