Alex Caruso Signs Multiyear Sneaker Contract with Anta

Alex Caruso Signs Multiyear Sneaker Contract with Anta

2021-02-19

Alex Caruso Signs Multiyear Sneaker Contract with Anta

Los Angeles Lakers guard Alex Caruso has signed a multiyear sneaker deal with Anta, per Nick DePaula of ESPN.

Caruso's debut with the brand occurred during the Lakers' home matchup against the Brooklyn Nets at Staples Center on Thursday.

Anta's NBA clientele also includes Golden State Warriors guard Klay Thompson, Warriors big man Kevon Looney, Charlotte Hornets forward Gordon Hayward and free agent Jacob Evans, per DePaula. Anta also sponsors world champion boxer Manny Pacquiao.

As DePaula noted, Anta has more than 10,000 stores in China.

Anta's bet on Caruso may be a wise one. The popular fan favorite averages just 5.5 points per game, but he received the eighth-most votes among Western Conference guards in the final All-Star fan ballot. A total of 371,648 votes were cast for Caruso.

He also has a large following on social media, with 1.4 million Instagram followers and a quarter-million more on Twitter.

He's also well-loved by his teammates and has received multiple ringing endorsements from Lakers forward LeBron James, who said this in part on Sept. 20.

"When you try to play high-level basketball, you've got to have high-IQ players, and he's one of them. ... We love everything about him," James said amid a longer commentary on Caruso, per Harrison Faigen of Silver Screen & Roll.

Caruso is a key cog in the Lakers' rotation. He may not start, but he's finished plenty of games in the fourth quarter and was played a crucial role in the team's 2020 NBA title.

Ultimately, this bet looks like it will pay off for Anta. Bench players don't typically get high-profile shoe deals, but Caruso should be a smart exception to the rule.

Other news

2023-09-22

Air Jordan 38 Low Breakdown

As we just warmed up to the freshly debuted Air Jordan 38, the Jumpman brand doesn't settle down and teases us with what they have in store next.
more...
Air Jordan 38 Low Breakdown
2023-09-22

Nike LeBron 21 "Abalone"

This weekend, Nike hosted the World Basketball Festival in New York City, which brought together current and former hoop heads to watch the next generation play. During the event, Nike also unveiled the entire 23' Holiday line-up, including the Nike LeBron 21 "Abalone".
more...
Nike LeBron 21 "Abalone"
2023-09-17

2023 WNBA REGULAR SEASON BASKETBALL SHOE STATISTICS

At the end of the 2023 WNBA regular season, we’ll look at basketball shoe statistics. During this season players have chosen between many different basketball sneakers. We want to share the results with you.
more...
2023 WNBA REGULAR SEASON BASKETBALL SHOE STATISTICS
2023-09-08

Terance Mann was spotted wearing a Skechers basketball shoe

The basketball sneaker game is potentially getting new competition as Terance Mann was spotted wearing a Skechers basketball silhouette during his practice.
more...
Terance Mann was spotted wearing a Skechers basketball shoe
2023-09-08

Nike KD 16 "Aunt Pearl"

The "Aunt Pearl" colorway has been an inherent part of Kevin Durant's main signature line's DNA since it debuted on the KD 4 more than a decade ago, and the latest KD 16 is ready to keep the tradition alive.
more...
Nike KD 16 "Aunt Pearl"